HealthyHabits.com Warned For Bogus Claims

Wellness website HealthyHabits.com has been warned by the US Food and Drug Administration, or FDA, for making non-allowed medical claims about the company’s DermaTox® products. And while the claims have since been removed, the agency alleges that the company made such promises as:

  • “Nothing works as well to stimulate the growth of new cells like DermaTox . . .”
  • “DermaTox is a natural skin wellness formula that has been used effectively by people with a wide variety of skin problems including skin cancer . . .”
  • “The more you use DermaTox, the more amazed you will be at how many uses it has for pain, wounds, cuts, bruises, sores, inflammation, blisters, abrasions . . .”

Many of the claims were made in the form of customer “testimonials”, which, of course, the FDA regards as marketing spiel. Some of those gushing customer stories included uses for:

  • Diabetes-related conditions
  • Post-surgery healing
  • Mole removal
  • Skin tags
  • Burn healing
  • “Staff” infection

The FDA says that no DermaTox product is recognized as safe or effective for any of those purposes. And that makes them new drugs being offered for sale without FDA approval.

As is always the case in situations like these, Healthy Habits and its President, Matthew Martin, were given 15 working days to address the FDA’s concerns and challenge the agency’s labeling of its DermaTox products as new drugs.

The FDA’s warning letter to Healthy Habits was dated December 16, 2016 but only made public recently. The company does not appear to have made a public statement beyond explaining why it was suddenly redacting customer testimonials. (You can see many of the actual testimonials by clicking here.)

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Photo credit: Screenshot of HealthyHabits.com page captured March 07, 2017 by Lisa Barger.